I love newborns. I shoot them everyday and have done so almost everyday for nearly 20 years. They are the epitome to me of hope and inspiration and they represent new beginnings as well as the next generation to carry on family genes and names and traditions.

One of the most important things that we will leave behind is the Signature Wall of Life  heirloom portraits that we have captured of our babies smiles and personalities. When they are also gone these images will still be on earth defianlty showcasing our families…our legacy. I often explain to my new families that as they are starting their families there are lots of things that they will have to purchase …. car seats and bottles and sips cups and toys but all of those things will not be around 100 years from now. Their investment in fine art portraits for their families will. The collections are basically on loan to us today to be viewed by the future generations as a representation of who we were. Who’s capturing your legacy? #alisamurray